Free eBook

How to Avoid Economic Ruin: A Survival Guide
Creating Your Own Software

The economy is still in bad shape and there is no promise of things looking up anytime in the near future. So, why not take your finances into your own hand? This eBook will show you how you can supplement your income, or even launch a new career, by starting your very own software company, even if you don't have any programming experience. All you need is an idea and a good development tool to get you started. This free eBook includes all of the tools you will need to get your new company up and running.

About the Author
Dana Brown is Director of Marketing for REAL Software and has spent most of her career in the high tech industry. Dana holds a BA in Communication and an Master's Degree in Liberal Arts with a dual focus in Advertising and Cross-Cultural Communication from St. Edward's University in Austin, Texas.

Table of Contents

Chapter 1: The Idea

Determining If There is a Market for your Idea

Chapter 2: Software Made Simple

Choosing a Development Tool

Choosing a Platform

Choosing a Language

Testing Your Application

Naming Your Creation

Spreading the Word

Chapter 3: Creating a Website

Text and Organization

Get Found: Search Engine Optimization

What Not to Do

Creating a Demo Video

Chapter 4: Selling on Your Website

Available E-commerce Tools

Chapter 5: Marketing your Product

Viral Marketing

Facebook

Flickr

Twitter

Free Listings

Public Relations

Press Release Template

Sample Press Release

Paid Search Engine Advertising

YouTube

Blogging

Chapter 6: Conclusion

Appendix A: Resources

About the Author

How to Avoid Economic Ruin: A Survival GuideCreating Your Own Software

How to Avoid Economic Ruin: A Survival Guide
Creating Your Own Software